Using Outbase for Target Market Research With Outbase’s multitude of capabilities, you can gain a deeper knowledge of your sales performance and identify areas for improvement. Outbase is a prospecting platform that streamlines the top funnel challenges experienced by business-to-business organizations. Thanks to a large dataset covering numerous markets and demographics, this tool can let …
Social media marketing is usually not as important for business-to-business (B2B) businesses because most of their customers find them through word-of-mouth or a lot of online searching. Many B2Bs are also in ‘dry’ or serious businesses that don’t work well with pictures. But a social media marketing plan can still help your bottom line in …
So it appears, as far as Search Engine Journal is reporting, that Google is removing anonymous reviews. And, honestly, why wouldn’t they? If you’re going to write a review you should have the guts to state your first name … or take the time to create a fake profile. At a minimum it will thin …
Facebook is a powerful tool. With millions upon millions of reachable users it is the social media powerhouse. Sharing content is incredibly easy and businesses can so easily engage potential customers that many businesses are putting it to work for them. There are, in fact, many ways to make Facebook work for you, but there …
Livewire is proud to announce that we are now offering professional branding and marketing services. Phil, the owner, never considered branding services because, well to be honest, he is terrible at graphic design (he’s a programmer so it’s okay). Branding services include but are not limited to : Branding boards, iconography & custom logo design (which …
