Review: Total Cache WordPress Plugin ★★★★
An easy plugin for WordPress that does all your caching for you automatically. What is caching? A cache essentially takes a screenshot of your page and keeps it in local memory. When that page is called (by a user visiting it) then it is called up from the cache and not the server. This reduces […]
Are You Using Linkedin Like You Should?
Probably not. Linkedin is a valuable resource for any professional, but particularly freelancers and business owners. There is a lot to love about the social media construct, and a lot to hate; but no matter what side of the coin you fall on it is no secret that you need to be on, and using, Linkedin. […]
Getting Accurate Shipping Rates
If you own an ecommerce store and provide real time shipping rates you have likely encountered a long list of issues with returning accurate rates. If you have not, Bravo good sir or madam! You are the exception. Having real-time shipping rates on your online store is a must these days. People have to know […]
Authority + Trust + Relevance = Rankings
Here you go – the magic formula for ranking on Google. Yes, Yahoo and Bing still matter … even though the third most searched term on Bing is “Google” – people trying to get back to Google, but they’re still relevant. It’s just easier to focus on Google as they lead the algorithm predator/prey dynamic. […]
Netgear Routers Are Terrible
Why did we purchase this product for our office? What a mistake. Range on this router is about 4 feet before the signal drops off significantly. Speeds are sketchy and we experienced significant slowdown periods throughout the day. Connections lost – impromptu port disabling, you name it. If there is ever a “rise of the machines” […]
Better Than Notepad: Notepad ++
We love this little program. It’s a replacement for Notepad called Notepad++. It’s like notepad on steroids. Lots of new, useful functions – essentially, everything Microsoft neglected to put into their product,; open source, once again, has provided a better alternative. Easy find/replace functions, even in files so no need to know exactly where the […]
Conversion Optimization
So many people have a myopic outlook on SEO and SEM. They tend to focus on optimization as strawberry field, where you can just pick a little fruit from here or there and fill up your basket. Not so fast. It’s not just about having a full basket, it’s about the quality of those berries. […]
Moving Your Website To A New Host
Sometimes it’s easy, most of the time it is not. What a headache! If you’ve moved hosts and domains several times you’re probably an old hand at it; if not, you’re in trouble. You’ll probably need the assistance of someone that has some experience in this area. Choosing a Hosting Provider This is important folks. […]