Skip to main content Screen Reader Website Version
Not Sure Where to Start? Start with the website you already have.

We can review the site and help identify what deserves attention first.

Website Checkup →
Different Businesses Different websites.

Structure, content and conversion paths should follow the business rather than a house template.

See Our Work →

The Brief Business Guide To Instagram

Instagram is a misunderstood product for most business owners. Isn’t facebook enough?

No.

Unfortunately you must not only adapt to the changing social media platforms but you have to keep adapting to all the various forms of networkings online. For some it’s fun, for others it’s a necessary evil, still others refuse to join in. I don’t knock them for it, but it’s the wrong approach. Instagram is pretty simple and with these tips you can maximize its effectivness for your business.

  •  When you download the app, use the same handle as the one used on your twitter profile – easy. smart.
  • Be sure to connect your other social networks – first to get the word out, but also to keep everything feeding off of everything else.
  • Be creative with your photos
  • Brand your photos with your logo
  • Share share share
  • Use hashtags
  • Keep engaging your followers – like other’s photos, this keeps you fresh in their mind.
  • Monitor you analytics and make adjustments accordingly. If you aren’t reaching your audience, it’s time for a different approach.

Keep in mind that for all this social networking, 90% of business is the same as it ever was. You need to connect on a personal level with your clients. Take an actual interest in their project and their goals. And you have to have a great product. Social media helps, but it’s not going to be the defining factor in your business success.

More Web Design Blog Content

Preloading Images with Jquery

There are times when preloading images is an important step in keeping your site/page/program running smoothly. This is especially true in the era of mobile. Here’s a cute little snippet that does just that. function preload(yourarrayOfImages) { $(yourarrayOfImages).each(function(){ $(‘<img/>’)[0].src = this; }); } preload([ ‘img/image1.jpg’, ‘img/image2.jpg’, ‘img/image3.jpg’ ]);

You get 15 seconds! Web Design Trends for 2016

Mobile is in and users are becoming increasingly impatient. In 2014, 55% of users spent less than 15 seconds on a webpage according to data by Tony Haile of Chartbeat.  This means you only have 15 seconds to capture a users attention and convert a visitor to a customer.

What makes your website attractive to google?

What makes your website attractive to google? In 2013, Google released Search Quality Evaluation Guidelines to provide transparency in how google rates websites. The main goal of Google’s Search Quality Ratings is to provide results that represent and are beneficial to a specific user and their locale. This

Getting Accurate Shipping Rates

If you own an ecommerce store and provide real time shipping rates you have likely encountered a long list of issues with returning accurate rates. If you have not, Bravo good sir or madam! You are the exception. Having real-time shipping rates on your online store is a

What is in a name? SEO strategies for Facebook

Establishing Connections. Social media represents a critical marketing opportunity for small business in creating connections with potential clients through shares and referrals. There are certain marketing and SEO strategies that standout in creating value for your business. We all have that friend that excusably shares information just to

Good one on Sitelinks

Sitelinks also factor into your ad rank, and can influence the position of your ad on search page. Ad Rank previously took into account your max cost-per-click (CPC) and quality score, and now ad extensions and formats are another component of the calculation. Seems like a no-brainer to implement,