Skip to main content Screen Reader Website Version

Small Business Sees A Rise In Cyber Threats

Come on, let’s all live in the real world: we’re all vulnerable. Really the only chance you have these days is to make it as difficult as possible for any potential hacker to get to your valuable data. First and foremost this means protecting your data in transit. Using secured connections to transmit data is crucial to any protection strategy. In web terms that means having an SSL certificate installed. There are some variations but most provide 128 or 256 bit encryption which has been relatively reliable, although security loopholes were recently discovered.

Fixed? Yes, but can we be sure. The heartbleed bug went undetected for some time. What else could be lurking out there that we haven’t discovered yet?

Secondly, protect sensitive data at rest. This means encrypting your database. We like to use AES256 encryption. It isn’t foolproof, but it is strong and recommended by everyone’s favorite secret organization, the NSA.

Third, protect your passwords. This means letting your staff know how important keeping this data safe. Don’t leave passwords out in the open and, for the love of everything holy, make them strong. “123456” is not a password (we feel we should not have to mention at this point, but still will, that “password” is not clever… and never was). Keep your passwords safe – sometimes it’s best to create a little song to remember it. Or if you have many passwords, create an algorithm to remember them by. For instance, use the name of the domain you’re accessing to configure a password. If you were logging into Livewiregeeks.com, you might use the L and S as the first two letters of your password, then add some variation, take the numerical representation of that letter and att that to the password. So for a domain called ABC.com, if might be AC321 (the numbers being C=3, B=2, A=1 , added together =5). As long as you remember the process of creating the password, you don’t have to remember anything else. Just looking at the domain will enable to to know the password.

Tedious? yes. Works? yes.

Some more information on the current cyber security situation.

More Web Design Blog Content

Not All Backlinks Are Created Equal

Improving SEO Results with Link Building. Still trying to get higher SERP (Search Engine Results Page) placement? After months of trying is your company no higher on Google or Bing than before you concentrated on SEO keywords? The lack of results from your efforts may leave you confused

2 Great Marketing Funnel Tools

Using Outbase for Target Market Research With Outbase’s multitude of capabilities, you can gain a deeper knowledge of your sales performance and identify areas for improvement. Outbase is a prospecting platform that streamlines the top funnel challenges experienced by business-to-business organizations. Thanks to a large dataset covering numerous

TradePMR has a new website

A really great client – TradePMR – just launched their new super awesome, totally spectacular, mobile responsive website! We worked with their staff for the last 8 weeks to put together an entirely new online experience for their customers. Livewire will be conducting conversion optimization audits over the

How To Survive A Good Google Dinging

This is a great demonstration of what can happen with unnatural linking schemes and getting hosed by using link farms. This company did some black-hat SEO and it came back to bite them. Luckily the article shows that it is possible to recover from a Google update nightmare, but

Garry Seay has a New Website

Garry is running for Sheriff in Union county Florida. We wish him the best of luck and he has a great new website to show off. His campaigners came to me after locating Livewire on Google. We met and discussed their needs. They needed something up and running

The Importance of a Professional Website for Gainesville Businesses

Gainesville is a vibrant community known for its strong local economy, driven by a mix of education, healthcare, and a growing number of small businesses. As a business owner in this dynamic environment, establishing a solid online presence is no longer optional—it’s essential. One of the most critical