Request A Quote

2 Great Marketing Funnel Tools

Using Outbase for Target Market Research
With Outbase’s multitude of capabilities, you can gain a deeper knowledge of your sales performance and identify areas for improvement. Outbase is a prospecting platform that streamlines the top funnel challenges experienced by business-to-business organizations.

Thanks to a large dataset covering numerous markets and demographics, this tool can let you zero in on your ideal clientele, divide them up for more focused campaigns, and do A/B tests on your ad content depending on variables such as these, as well as campaign, contact, and industry.

Though the bulk of the tool is intended for email sales teams, the selection of exceptionally granular analysis features will be an enormous boon to your marketing abilities, allowing you to gain a deeper understanding of how the activities at the top of your funnel affect the performance of the remaining customer journeys.

Snitcher understands the importance of having a detailed understanding of the marketing funnel’s middle and bottom stages, but the information gathered during the discovery phase is typically disregarded.

You may find out more about your site’s visitors—who they are, how they found your site, and what they did once they got there—with the help of this Google Analytics add-on.

You’ll be able to better segment your audience, understand their intentions and needs, and tailor your marketing funnel to them with this high-resolution image of their behavior spanning from when they were completely unknown to you until the checkout or book-a-demo step.

Although you can learn a lot from looking back, it’s important to avoid being too pushy with your messaging at the outset, when your audience is still just curious about what you have to offer. Carefully guide them to the next funnel step without alienating them from where they currently are.

More Web Design Blog Content

Gainesville Website Design: Mobile Websites

Mobile sites are a great way to tap into a new resource for many businesses. More and more people are using their phones as their primary device for Internet access. Phones are more computers than they are phones these days. A mobile website is a lightweight version of

WordPress Experts: Getting Slug by Single_Cat_Title

An interesting problem that I came across in a recent project. The client needed a custom post taxonomy set to a gallery of choices on a featured section of their website. First we needed to add custom post types and category images plugins. Iterating through the taxonomy was

Northwest Seafood has a new website!

Thanks to our killer Gainesville Web Design another Gainesville company has joined the livewire family with a brand new website! It’s wordpress so we can’t take credit for the design in it’s entirety but the layout is great and they’re very happy with the finished product. Their original

Javascript called by PHP

Interesting little snippet. What is going on here? Livewire gives you the low down.    if($num_rowvs == 0){ echo ‘<script>// <![CDATA[ alert(“This is an alert message. I’m alerting you that you are totally awesome!”); // ]]></script>’; }   First, we’re creating a simple if statement in PHP.  Not entirely

What You Should be Asking

When hiring a developer, many people don’t know what questions they should be asking – if they knew, then they’d probably be doing the work themselves, right? First and foremost – ask for examples of previous projects. The surefire way to weed out the novices is to look

An Accessibility Mindset

How often do you receive this response when inquiring about making a website more accessible? We wish we could devote more resources to it, but at the moment we just don’t know enough to get started. The value and necessity of making websites accessible are generally recognized. Almost

  • EMAIL: web@livewiregeeks.com
Facebook Linkedin Google-plus