Skip to main content Screen Reader Website Version
Not Sure Where to Start? Start with the website you already have.

We can review the site and help identify what deserves attention first.

Website Checkup →
Different Businesses Different websites.

Structure, content and conversion paths should follow the business rather than a house template.

See Our Work →

Five Frequent SEO Mistakes and How to Fix Them.

Five Frequent SEO Mistakes and How to Fix Them.

A few simple missteps can derail all the hours of toil, not to mention money, put into your SEO efforts. Here are five common SEO mistakes and how to rectify them. 

Keywords Should Match Content.

Google wants its customers to receive the most relevant content for every search. If your content is different than user searches, your SERP results will suffer.

Not Going Mobile.

 If your site is not optimized for mobile devices, it will lead to a multitude of unwanted issues. When a customer has to zoom in on content to read it with their smartphone, it will not be a positive user experience. A user is likely to bounce when they encounter a site not optimized for digital devices. 

Using Other Site’s Content.

Using someone’s content and then trying to pass it off as your own no longer works. You will get thrown in Google jail. Plagiarism will destroy your SEO efforts. When writing content, don’t steal another writer’s work.

Security Issues.

With an abundance of hackers around today, security matters in search engine rankings. Search engines will lower your SERP ranking or blacklist it if you don’t use SSL. Also, some browsers will indicate your website is not secure when visited by a user,  leaving a negative impression. 

Meta = More.

If you are not using meta-descriptions to optimize your content, then your website is at a disadvantage. Meta descriptions are a concise summary of your website. Search engines don’t put sites without a description at the top of a search results page. This problem is easily fixable by adding a short description of the site with keywords which relate to your site. The keywords should be relevant and don’t seem like your business is spamming. Make sure that a user can read it and comprehend what your site is in about the time it would take to describe it in an elevator. Your meta-description should leave no doubt what your company’s website is all about.

Following these suggestions will help your SEO campaign.

More Web Design Blog Content

How To Win Visitors And Influence Traffic

Is there anything more of a turn-off than a untrustworthy website? Not in our world. Increasing the trust in your website is key to making conversions (calls, emails…. sales … you know, money). There are a number of factors determining the level of trust on your website. Here’s

Client Spotlight – Veterans Moving Help

Greg came to us needing a boost in his website traffic. He already had his site running but needs people to be able to find it. We are currently working diligently to make that happen for him. We’ve already made significant progress in his search engine rankings and

Insurency SEO

Glad to have Insurency on board with the Livewire team. We did not make their website but we’ll be doing their Internet marketing. We have a great plan for them and will be proud to be competing alongside huge names like Geico and Progressive. It’s quite the challenge

Gatorland Kubota Has A New Website

A great new site for a great company with new ownership. Gatorland Kubota sells and services all kinds of farm and lawn equipment. A family owned and operated business there is no doubt that they want the best for their customers. After all, they chose livewire didn’t they?

WordPress Custom Post Type Category Images : Solved

If you’re a WordPress developer, you’ve probably been here. You want to use images for your categories, but they are custom taxonomies. Here’s how to solve that issue. We’re using a plugin called “Category Images” by Muhammad Said El Zahlan. Download, install and activate the plugin. Now you can

Search Engine Optimization

More important than ever and we’re at the leading edge. One of our best success stories is Rose Petals Nursery. We’ve been doing optimization for them for some time now with some great results. We’re dominating from top to bottom. Just check out this high level, competitive keyword: Old Garden