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CSS Animation, The New Flash?

I’ve used it, so I am not immune to the pull of CSS animation, but what are we doing here folks? Used sparingly, CSS animation is at best a small way to augment conversions (button wiggle), but at worst it is a resource hog that destroys readability and flow. I can guarantee that users would rather have speedy content rather than see a box fly in, or out, or flip and tip it’s hat. It’s “neat”, but pointless.

Remember the days of flash? Flash menus, banners, headers – even entire sites built on flash. It was disgusting. What do we see today with CSS animation? Mostly the same thing. Sacrificing resources at the alter of ‘wow factor’.

Why not try to have compelling content. Focus on your storytelling rather than dressing up your content in obnoxious animation. Does CSS animation have it’s place? Maybe, sure. But only in very specific situations and for certain industries. I mean, you don’t want your funeral home to have a lot of ‘pop’, do you?

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The Amazon Dams Network

Proud to present the first online version of the Amazon Dams Network. This has been a project Livewire has been working on for several months with the University of Florida and other members from around the world. This has been a very exciting project and we are pleased

B2B Social Marketing

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How Small Businesses Can Use AI Without Overcomplicating Their Business

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Photography Services

At Livewire we have not had photography services in the past, leaving it up to clients to procure their own services for website pictures. Over time, this has become an inconvenience. Mainly, waiting for images holds up the design process. We are so glad we found Kimber Greenwood

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What we’ve been up to lately

Here’s what’s been going on at Livewire in the last few weeks – because, well, why not? It’s a blog ,isn’t it? Finishing up the LDM iphone app – which has been a big project that has presented us with some unique challenges. The Android version is likely