We always get asked: Does anyone use G+? Yes.
Is it worth it? Again, Yes.
Using Google’s products would obviously help your standing with their search algorithm. We don’t know this to be technically true but it certainly seems so in our experience. The more you use and integrate Google products, often, the better your website does in search results. One way to integrate the two is to link your Google+ page to your website. It’s easy and takes just a few minutes.
This page offers instructions to complete the process.
If you don’t have a webmaster or even know what Google Webmaster Tools is, then use the direct linking method. It’s incredibly simple. Linking through Webmaster tools would ultimately be preferred. This is a simple way to blur the line between your site and social media. Happy Ranking!