Are You Using Linkedin Like You Should?

Probably not. Linkedin is a valuable resource for any professional, but particularly freelancers and business owners. There is a lot to love about the social media construct, and a lot to hate; but no matter what side of the coin you fall on it is no secret that you need to be on, and using, Linkedin.

The thing is, you’re probably not really using your profile at all? Most people have an account, but simply don’t participate or keep up with status updates. Linkedin is just like every other social media outlet; you get out (some of) what you put it – but what you put in has to be useful, fresh and make people want to share. Like anything web, it comes down to compelling content.

Have dynamic titles, and use groups to network online. Ask for reviews and endorsements. The point is, use it. Be a part of it, but always write effectively.

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Is PPC Advertising Worth It?

The answer is: it depends. In our experience it really comes down to your industry, your ad’s effectiveness and … dum de dum dum … money. First, your industry should be visible online in the first place. Holly’s Bakery is probably going to do fine on Google ads

Minimalism in Design

By eliminating clutter and concentrating on essential features, minimalist web design prioritizes user experience. This method prioritizes an uncomplicated and aesthetically pleasant user experience by utilizing clean lines, plenty of white space, and a minimal color palette. Minimalist websites accomplish these goals by reducing unnecessary design features, which

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B2B Social Marketing

Social media marketing is usually not as important for business-to-business (B2B) businesses because most of their customers find them through word-of-mouth or a lot of online searching. Many B2Bs are also in ‘dry’ or serious businesses that don’t work well with pictures. But a social media marketing plan

Pretty Awesome Image Packages

Nowadays, it’s just best to buy your images. As Gainesville Web Design experts, we purchase them almost on a daily basis. There are always projects that require different photos, icons or footage. Generally people purchase credits and then use those to buy images – kind of like an

Gainesville Web Marketing

North West Mini Storage and Warehouse is a new client of ours. We started optimizing their site about 3 weeks from the date of this post. Already a page 1 contender, our client now enjoys a surge in search engine traffic – all organic, all of it white

The Brief Business Guide To Instagram

Instagram is a misunderstood product for most business owners. Isn’t facebook enough? No. Unfortunately you must not only adapt to the changing social media platforms but you have to keep adapting to all the various forms of networkings online. For some it’s fun, for others it’s a necessary