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Structure, content and conversion paths should follow the business rather than a house template.

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Are You Using Linkedin Like You Should?

Probably not. Linkedin is a valuable resource for any professional, but particularly freelancers and business owners. There is a lot to love about the social media construct, and a lot to hate; but no matter what side of the coin you fall on it is no secret that you need to be on, and using, Linkedin.

The thing is, you’re probably not really using your profile at all? Most people have an account, but simply don’t participate or keep up with status updates. Linkedin is just like every other social media outlet; you get out (some of) what you put it – but what you put in has to be useful, fresh and make people want to share. Like anything web, it comes down to compelling content.

Have dynamic titles, and use groups to network online. Ask for reviews and endorsements. The point is, use it. Be a part of it, but always write effectively.

More Web Design Blog Content

Leverage Browser Caching

When a webpage loads on your screen there are a lot of little pieces that have come together to create what you’re seeing. Your logo, other images, style sheets, javascript files are among some of the external resources a webpage might use to render itself on your screen.

How Small Businesses Can Use AI Without Overcomplicating Their Business

Artificial intelligence has moved quickly from something mostly associated with large technology companies to a practical tool that almost any business can use. For a small business, the goal doesn’t need to be replacing employees or automating everything. Some of the best uses for AI are much simpler:

Gainesville Website Design: Mobile Websites

Mobile sites are a great way to tap into a new resource for many businesses. More and more people are using their phones as their primary device for Internet access. Phones are more computers than they are phones these days. A mobile website is a lightweight version of

Sitemaps

Back in the day a simple website could get away with an on-page sitemap. Just a simple list of pages somewhere on the site. Not so much anymore. Sitemaps – at least the ones we intend for search engines to look at – are all internal. We use

Maintaining Correct Site Structure

One of the biggest holes in a client’s SEO (pre livewire SEO, that is) is almost always the site structure. So many SEO companies focus on content and backlinks that quality code is often overlooked. There are many cases where we have come into the tail end of