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Are You Using Linkedin Like You Should?

Probably not. Linkedin is a valuable resource for any professional, but particularly freelancers and business owners. There is a lot to love about the social media construct, and a lot to hate; but no matter what side of the coin you fall on it is no secret that you need to be on, and using, Linkedin.

The thing is, you’re probably not really using your profile at all? Most people have an account, but simply don’t participate or keep up with status updates. Linkedin is just like every other social media outlet; you get out (some of) what you put it – but what you put in has to be useful, fresh and make people want to share. Like anything web, it comes down to compelling content.

Have dynamic titles, and use groups to network online. Ask for reviews and endorsements. The point is, use it. Be a part of it, but always write effectively.

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Using Google URL Shortener

It really could not be easier. Google’s URL shortener is certainly the best one out there. https://goo.gl/ Our latest rollout, InfoGopher, uses this extensively. Our unique texting app needs short URLs in order to remain inside text character limits. Anyway, we love it. Google as usual gives you

You get 15 seconds! Web Design Trends for 2016

Mobile is in and users are becoming increasingly impatient. In 2014, 55% of users spent less than 15 seconds on a webpage according to data by Tony Haile of Chartbeat.  This means you only have 15 seconds to capture a users attention and convert a visitor to a customer.

Better Than Notepad: Notepad ++

We love this little program. It’s a replacement for Notepad called Notepad++. It’s like notepad on steroids. Lots of  new, useful functions – essentially, everything Microsoft neglected to put into their product,; open source, once again, has provided a better alternative. Easy find/replace functions, even in files so

Project Gutenburg

Every heard of it? If not, make sure to check it out. They have tons of books online, free for anybody. Our favorite? A Connecticut Yankee in King Arthur’s Court by Mark Twain http://www.gutenberg.org/ebooks/86 Got a smartphone? Just download a free e-reader and you’re all set. Download the

Getting Accurate Shipping Rates

If you own an ecommerce store and provide real time shipping rates you have likely encountered a long list of issues with returning accurate rates. If you have not, Bravo good sir or madam! You are the exception. Having real-time shipping rates on your online store is a

TradePMR has a new website

A really great client – TradePMR – just launched their new super awesome, totally spectacular, mobile responsive website! We worked with their staff for the last 8 weeks to put together an entirely new online experience for their customers. Livewire will be conducting conversion optimization audits over the