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Structure, content and conversion paths should follow the business rather than a house template.

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Are You Using Linkedin Like You Should?

Probably not. Linkedin is a valuable resource for any professional, but particularly freelancers and business owners. There is a lot to love about the social media construct, and a lot to hate; but no matter what side of the coin you fall on it is no secret that you need to be on, and using, Linkedin.

The thing is, you’re probably not really using your profile at all? Most people have an account, but simply don’t participate or keep up with status updates. Linkedin is just like every other social media outlet; you get out (some of) what you put it – but what you put in has to be useful, fresh and make people want to share. Like anything web, it comes down to compelling content.

Have dynamic titles, and use groups to network online. Ask for reviews and endorsements. The point is, use it. Be a part of it, but always write effectively.

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Branding & Marketing Services

Livewire is proud to announce that we are now offering professional branding and marketing services. Phil, the owner, never considered branding services because, well to be honest, he is terrible at graphic design (he’s a programmer so it’s okay). Branding services include but are not limited to : Branding

Another Mouse Burned

This makes my 7th mouse in less than 18 months. incessant clicking has it’s consequences … and costs …..

Getting Accurate Shipping Rates

If you own an ecommerce store and provide real time shipping rates you have likely encountered a long list of issues with returning accurate rates. If you have not, Bravo good sir or madam! You are the exception. Having real-time shipping rates on your online store is a

Should you be wary of SEO firms?

Good Call Commander! You should absolutely be suspicious of SEO firms these days. The industry is unfortunately saturated with unscrupulous, downright devious companies that prey on  unsuspecting business owners attempting to better their rankings. They pump your site full of fluff and post thousands of links around their

Don’t Get Smacked by Copyright Infringemnt

Developers do it all the time – they need an image for a website and head on over to Google images, put a keyword in and voila! Free pictures for everyone! Not so fast. Many of these images are protected under copyright law and if you get caught,