Home » Optimization » Come On Folks, It’s All About Site Structure, Still!

Come On Folks, It’s All About Site Structure, Still!

I like what Jeff Bezos said about your margin being his opportunity. In the same way, for other SEO companies out there, your inattention to site structure is our opportunity. We just wish your clients didn’t have to suffer through it before they come to us to get it right. We had a recent client, Lawn Enforcement Agency, that was having a very hard time with their SEO. The company they were using was underperforming and they were lost in the digital abyss of forgotten sites … somewhere past page 10, in the dark nether regions of  digital forgottenness.

They were doing some things right; adding content, creating a somewhat decent backlinking campaign. But they were moving nowhere in the rankings on any of the major three search engines. We took a quick look at their source code on the website and knew exactly what the problem was. Livewire created a new, fully optimized, website and put it online in about a week. Once Google and the other search engines indexed the site again they immediately saw positive results. Within 3 weeks they were on page 1 again and closing in on top positions for all of their target keywords.

It really is that simple sometimes. Coding is so frequently overlooked by SEO companies we see Google and the other search engines paying more and more attention to it. SEO companies so focused on content being king that they forget that a king without subjects is just a crazy person in a robe.

Livewire is adept at putting the right pieces of the SEO puzzle in the right places. It is common for site structure to be that one missing piece in your optimization strategy. We can look at that for you and give you the straight shot of what you need to rank on all major search engines.

 

More Web Design Blog Content

New Website for NWSF!

Northwest Seafood got hacked unfortunately. Being previous clients of ours we came to the rescue. The site was damaged beyond repair so our team of Gainesville Web Design experts took hold and gave them a brand new website in a matter of days. We always support our clients in

web design ocala fl

Why Local Web Design Matters for Your Ocala Business

In today’s digital age, having a professional website isn’t just an option—it’s a necessity. But not all websites are created equal, especially when it comes to local businesses. If your business is based in Ocala, FL, choosing a local web design company like Livewire can make all the

Sullivan Welding Has A New Website

Sullivan welding does excellent custom welding and fabrication. Willum is the owner and manages a crew of expert custom welders. He came to Livewire looking for the best in Gainesville Web Design and we were able to set him up in a great new website in just a

SEO Update: American Metals

Since SEO is our specialty – we know what it takes to put a website on page 1. When American Metals came to us they were back past page 10 for a lot of their keywords and getting about 50 users per month on average on the website.

Case Study: Rose Petals Nursery

Rose Petals Nursery is a website that we have been involved with for some time. We love the site and we love Cydney, who runs everything. Our Gainesville Website Design team create the website and we do all of the optimization. As you can see below, the site

Lawn Enforcement Agency Has A New Website

Lawn Enforcement came to us in need of some SEO advice. They were paying another company several hundred dollars per month and getting nowhere. We noted that there were many, many site structural problems with their current design and all the probably needed was a new site and