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Different Businesses Different websites.

Structure, content and conversion paths should follow the business rather than a house template.

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Come On Folks, It’s All About Site Structure, Still!

I like what Jeff Bezos said about your margin being his opportunity. In the same way, for other SEO companies out there, your inattention to site structure is our opportunity. We just wish your clients didn’t have to suffer through it before they come to us to get it right. We had a recent client, Lawn Enforcement Agency, that was having a very hard time with their SEO. The company they were using was underperforming and they were lost in the digital abyss of forgotten sites … somewhere past page 10, in the dark nether regions of  digital forgottenness.

They were doing some things right; adding content, creating a somewhat decent backlinking campaign. But they were moving nowhere in the rankings on any of the major three search engines. We took a quick look at their source code on the website and knew exactly what the problem was. Livewire created a new, fully optimized, website and put it online in about a week. Once Google and the other search engines indexed the site again they immediately saw positive results. Within 3 weeks they were on page 1 again and closing in on top positions for all of their target keywords.

It really is that simple sometimes. Coding is so frequently overlooked by SEO companies we see Google and the other search engines paying more and more attention to it. SEO companies so focused on content being king that they forget that a king without subjects is just a crazy person in a robe.

Livewire is adept at putting the right pieces of the SEO puzzle in the right places. It is common for site structure to be that one missing piece in your optimization strategy. We can look at that for you and give you the straight shot of what you need to rank on all major search engines.

 

More Web Design Blog Content

Some Homepage Best Practices

Building an effective website begins with a well-designed home page. Because it’s the first thing people see, the homepage must make a nice impression while also pointing the user in the right direction. If you want your homepage to be successful, you should follow these guidelines. Make sure

Not All Backlinks Are Created Equal

Improving SEO Results with Link Building. Still trying to get higher SERP (Search Engine Results Page) placement? After months of trying is your company no higher on Google or Bing than before you concentrated on SEO keywords? The lack of results from your efforts may leave you confused

Is DIY Website Design Costing You More Than You Think?

Brought to you by Livewire – Professional Web Design and SEO Services Building your own website sounds like a budget-friendly way to get your business online. Platforms like Wix, Squarespace, and WordPress make it look easy. Just drag, drop, publish… right? But here’s the catch: DIY web design

You get 15 seconds! Web Design Trends for 2016

Mobile is in and users are becoming increasingly impatient. In 2014, 55% of users spent less than 15 seconds on a webpage according to data by Tony Haile of Chartbeat.  This means you only have 15 seconds to capture a users attention and convert a visitor to a customer.

WP: Adding a HTML5 Search Form

A simple script from your local Gainesville Web Designer. [code scroll=”false” language=”htmml”] <form role=”search” method=”get” class=”search-form” action=”<?php echo home_url( ‘/’ ); ?>”> <label> <span class=”screen-reader-text”><?php echo _x( ‘Search for:’, ‘label’ ) ?></span> <input type=”search” class=”search-field” placeholder=”<?php echo esc_attr_x( ‘Search …’, ‘placeholder’ ) ?>” value=”<?php echo get_search_query() ?>” name=”s” title=”<?php echo esc_attr_x( ‘Search

Bed Bug Guru Has a New Website

New website up and running. This turned out to be a rush job so it is actually a work in progress. Their business is opening in a few days and they needed something up quickly that was still professional. Glad they called Livewire. We cooked up a great