Skip to main content Screen Reader Website Version

Come On Folks, It’s All About Site Structure, Still!

I like what Jeff Bezos said about your margin being his opportunity. In the same way, for other SEO companies out there, your inattention to site structure is our opportunity. We just wish your clients didn’t have to suffer through it before they come to us to get it right. We had a recent client, Lawn Enforcement Agency, that was having a very hard time with their SEO. The company they were using was underperforming and they were lost in the digital abyss of forgotten sites … somewhere past page 10, in the dark nether regions of  digital forgottenness.

They were doing some things right; adding content, creating a somewhat decent backlinking campaign. But they were moving nowhere in the rankings on any of the major three search engines. We took a quick look at their source code on the website and knew exactly what the problem was. Livewire created a new, fully optimized, website and put it online in about a week. Once Google and the other search engines indexed the site again they immediately saw positive results. Within 3 weeks they were on page 1 again and closing in on top positions for all of their target keywords.

It really is that simple sometimes. Coding is so frequently overlooked by SEO companies we see Google and the other search engines paying more and more attention to it. SEO companies so focused on content being king that they forget that a king without subjects is just a crazy person in a robe.

Livewire is adept at putting the right pieces of the SEO puzzle in the right places. It is common for site structure to be that one missing piece in your optimization strategy. We can look at that for you and give you the straight shot of what you need to rank on all major search engines.

 

More Web Design Blog Content

Linking Your G+ Page To Your Website

We always get asked: Does anyone use G+? Yes. Is it worth it? Again, Yes. Using Google’s products would obviously help your standing with their search algorithm. We don’t know this to be technically true but it certainly seems so in our experience. The more you use and

WordPress Email Issues

Every now and again we run into issues with WordPress where the email functionality has stopped working. This is usually the result of corrupted core files and/or plugin conflicts. Easy enough to fix: disable plugins or upload a fresh copy of the software and you’re good to go.

Review: PHP Live Chat ★★★★

4 Stars for this chat system from GNTStudio. It’s quite useful and very easy to install. We’re actually planning to use it on our own website we like it so much. They lose one star because we had to modify a bit too much to get things to

WordPress Custom Post Type Category Images : Solved

If you’re a WordPress developer, you’ve probably been here. You want to use images for your categories, but they are custom taxonomies. Here’s how to solve that issue. We’re using a plugin called “Category Images” by Muhammad Said El Zahlan. Download, install and activate the plugin. Now you can

The Best of HTML 5

Thank Goodness HTML 5 is finally here and it’s everything we expected it to be and more! Out of the many new features with the code standards comes with it many new and exiting programs to facilitate the production of HTML 5 websites. One great new tool is

How Important Is Site Speed?

It is difficult to overstate the significance of a website’s page load time. Users expect websites to load quickly and efficiently in today’s fast-paced digital environment. A slow-loading website can result in frustration and a negative user experience, causing users to leave the site and possibly never return.