Use your website.

It’s important to keep content fresh and add to your site on a continuous basis. Add some recent news to the front page, put in your twitter feed or a facebook recent posts box. Letting visitors know that someone is actually taking care of the website lets them know that someone will be there to take care of them. This includes using social proof on your website, showing you have followers, that other people think you’re swell is conversion magic. Think, testimonials.

Leverage

Responsive website design

Get some needed leverage by showing, if applicable, that you’re connected to other brands …. other, well known brands. If you see a familiar face (apple logo, etc…) you’re more likely to trust that website, on average. Using SSL certificates so your site is encrypted is a major trust factor. However, you have to balance the speed and security of your site. Generally the more security you have the slower it will be. Encryption may not be needed for your site at all and may be overkill. If you’re selling products or have any kind of payment system on your site, SSL is a must.

Keep things local

Even if you’re selling on a national or international stage it may be a good idea to have a more hometown feel to your website. That doesn’t mean putting up chickens and old wooden boards on your site, it just means that people trust other people, regular people, not fake stock people. Using the same stock photos as everyone else won’t differentiate your brand. Using real images of your company and its workers is generally more appealing to the casual visitor. Of course, this is not likely the case for every industry or website out there but knowing there are real people, “local” people increases trust.

and the #1 thing you can do to increase trust in your site?

Preloading Images with Jquery

There are times when preloading images is an important step in keeping your site/page/program running smoothly. This is especially true in the era of mobile. Here’s a cute little snippet that does just that. function preload(yourarrayOfImages) { $(yourarrayOfImages).each(function(){ $(‘<img/>’)[0].src = this; }); } preload([ ‘img/image1.jpg’, ‘img/image2.jpg’, ‘img/image3.jpg’ ]);

JSON and PHP

Here at Livewire, Gainesville Web Design headquarters, we have had a couple of projects recently that allowed us to work with JSON and PHP. Initially it may seem a bit strange for PHP experts to want to embed javascript functionality in their code base but the two work

Javascript called by PHP

Interesting little snippet. What is going on here? Livewire gives you the low down. if($num_rowvs == 0){ echo ‘<script>// <![CDATA[ alert(“This is an alert message. I’m alerting you that you are totally awesome!”); // ]]></script>’; } First, we’re creating a simple if statement in PHP. Not entirely

Add YARPP to Custom Post Types: WordPress

A great little plugin for adding related posts to your blog has been around for a while: YARPP, Yet Another Related Posts Plugin. It’s fairly robust, for being free, but it does not natively support custom post types – a bummer. A quick way around this is to

Review: PHP Live Chat ★★★★

4 Stars for this chat system from GNTStudio. It’s quite useful and very easy to install. We’re actually planning to use it on our own website we like it so much. They lose one star because we had to modify a bit too much to get things to

Florida Auctioneers Has A New Website

Proud to present the new and improved Florida Auctioneers Association Website! This was a lengthy project but the final website is well worth it. Really more of a web portal, the system is chock full of features and runs smooth and fast. The site features: Membership program Member

How To Win Visitors And Influence Traffic

Is there anything more of a turn-off than a untrustworthy website? Not in our world.