I like what Jeff Bezos said about your margin being his opportunity. In the same way, for other SEO companies out there, your inattention to site structure is our opportunity. We just wish your clients didn’t have to suffer through it before they come to us to get it right. We had a recent client,… Continue reading Come On Folks, It’s All About Site Structure, Still!
Performance Transmission came to us in need of a Gainesville SEO Expert. Luckily, we have one of those and loan him out on occasion. They had tried other SEO tactics and were just not seeing the results they needed. No matter what they were doing they couldn’t jawbone Google into responding. We offered them our… Continue reading A Little ZipBamBoom From Livewire and You’re #1
This is a great demonstration of what can happen with unnatural linking schemes and getting hosed by using link farms. This company did some black-hat SEO and it came back to bite them. Luckily the article shows that it is possible to recover from a Google update nightmare, but it will be expensive and very time… Continue reading How To Survive A Good Google Dinging
We always get asked: Does anyone use G+? Yes. Is it worth it? Again, Yes. Using Google’s products would obviously help your standing with their search algorithm. We don’t know this to be technically true but it certainly seems so in our experience. The more you use and integrate Google products, often, the better your… Continue reading Linking Your G+ Page To Your Website
One of the biggest holes in a client’s SEO (pre livewire SEO, that is) is almost always the site structure. So many SEO companies focus on content and backlinks that quality code is often overlooked. There are many cases where we have come into the tail end of another company’s SEO efforts and changed only… Continue reading Maintaining Correct Site Structure
Keyword density, by definition, is the number of times, expressed in a percentage, that a particular keyphrase or keyword appears in a body of text. So if your keyword appears 4 times and the number of words on the page is 200 then your keyword density is 2%. 4 / 200 = 0.02, or 2%.… Continue reading Maintaining The Correct Keyword Density
Probably not. Linkedin is a valuable resource for any professional, but particularly freelancers and business owners. There is a lot to love about the social media construct, and a lot to hate; but no matter what side of the coin you fall on it is no secret that you need to be on, and using, Linkedin.… Continue reading Are You Using Linkedin Like You Should?
Here you go – the magic formula for ranking on Google. Yes, Yahoo and Bing still matter … even though the third most searched term on Bing is “Google” – people trying to get back to Google, but they’re still relevant. It’s just easier to focus on Google as they lead the algorithm predator/prey dynamic.… Continue reading Authority + Trust + Relevance = Rankings